Lily Chang

Reputational risk describes the possible decline in a company’s value that arises when stakeholders’ views worsen in response to actual or perceived situations, such as ethical lapses, regulatory violations, faulty products, data protection issues, or environmental damage, and because reputation shapes customer confidence, pricing leverage, talent retention, and the ability to secure capital, it has become a significant element in assessing corporate worth.Contemporary valuation frameworks increasingly seek to measure reputational risk rather than regard it as merely a qualitative issue, and although reputation is intangible, its financial impacts can be detected, assessed, and often prove enduring.Why Reputational Risk Must Be…