GMC aims to lead the electric truck market with new Sierra EV
In Milford, Michigan, General Motors’ flagship brand GMC is positioning itself as a leader in the all-electric truck segment in the United States. That effort begins with the introduction of the Sierra electric pickup truck, which joins GMC’s growing lineup of electric vehicles, including several Hummer models. With the Sierra EV, the company expects it to not only complement its existing offerings but also become a best-seller within its electric lineup. That expectation is backed by plans to launch more affordable versions next year, starting with the high-end “Edition 1” model that has already begun customer deliveries priced around $100,000.…
